Skip to Content
  • NEWS
  • STYLE
  • BEAUTY
  • WELLNESS
  • CELEBS
  • LIFE
Fashion

Fashion

Home FASHION DKNY will release a new logo for NFT auction
FASHION

DKNY will release a new logo for NFT auction

on 30.08.202130.08.2021
calvin klein one perfume bottle

Announcing through a special platform, DKNY has unveiled its upcoming event auctioning of a non-fungible token of its new logo, with funds going to charity. The brand’s first NFT and a new logo are called “An Ode To NYC”. They aim to reflect the spirit of New York City. Inspired by a DKNY billboard marking the Soho shopping district’s entrance a decade ago, the new logo was created.

calvin klein one perfume bottle

The design aims to show the 21st-century development of the city, representing its evolution to a more modern environment that remains constantly changing. DKNY collaborated with Mazarine to create the new visual, and Obvious was also involved in the creation of the soon-to be-available NFT.

The collective was responsible for the first artificial intelligence digital artwork sold at a major auction house, and have previously worked with Nike creating AI developed shoes based on the algorithm analysis. This is true in all creative processes, not just art. These algorithms offer a new source for inspiration to creatives and we believe that they can help create entirely new aesthetics in the world of design.

The proceeds of the NFT auction will go towards American Nurses Foundation, an organisation focused on the health and wellbeing of frontline nurses. According to the company, its decision to support the organization was motivated by its desire to give back to those who gave so much in these difficult times.

The new logo is set to appear on DKNY apparel and accessories on September 8.

Related Tags: dkny charitydkny new logodkny nftdkny token

Post Navigation

Previous Post
DKNY will release a new logo for NFT auction
Trove, the resale supplier for Levi’s and Lululemon, Patagonia raises 77.5 million dollars
Next Post
DKNY will release a new logo for NFT auction
You can make cafe quality coffee at home with just one simple switch

You may also like

four person playing virtual reality goggles
FASHION LIFE

Is there a place for indie fashion labels in the metaverse? Australian designers hope so

purple, blue, and red hands illustration
CULTURE FASHION

Capri Holdings Foundation for the Advancement of Diversity in Fashion Announces a Scholarship Program

man in black leather jacket sitting on black leather armchair
FASHION SHOPPING TRENDS

The coated trousers are the item of the Week

  • NEWS
  • WELLNESS
  • CELEBS
  • LIFE
  • STYLE
  • BEAUTY
© Copyright 2023 Fashion. All Rights Reserved. Sarada Lite | Developed By Blossom Themes. Powered by WordPress.