Established in 2005, Erdem Fashion House has been a successful independent fashion house for 15 years. Erdem Moralioglu is a London-based designer who will release his first collection of menswear for the spring/summer 2022 seasons.
Moraliogu previously explored the menswear sector in 2017 with his collaboration with H&M. The new collection features 36 casual looks.
The collection was inspired by Derek Jarman’s wardrobe as an English filmmaker, author, and gay rights activist. It incorporates elements of his relaxed and practical style with a few touches of artistic and utilitarian design. Jarman’s iconic imagery is represented in cotton jacquard and floral prints. He was an avid gardener at Prospect Cottage in Kent. In which he wore boiler suits, cords, and knitted tank tops.
The line also features wide-legged shorts with flat fronts and trousers that are flat-fronted, further indicating Jarman’s boyish nature.
The designs are casually comfortable and feature high-quality craftsmanship, much like the womenswear collection. Cardigans and striped mohair sweaters have a casual, casual look while cardigans made of mohair are more formal. Boatneck cable knit jumpers, on the other hand, capture a more relaxed, seaside feel.
The look of collarless shirts, velvety corduroy pants and olive-coloured chinos evokes a feeling of nostalgia. Denim with florals and 18th century etchings are further accentuated.
Moralioglu stated in a press release about the collection, “The idea for menswear was something that I had been thinking about for some time. I have always been fascinated by the interaction between masculine self-expression and femininity. As the womenswear collection grew in number, I was fascinated by how my team’s men began to use the pieces in many different ways.”
During its SS22 womenswear presentation, the fashion house offered hints about its menswear crossover. A few feminine-like pieces were included among floor-length gowns and botanical prints. The new addition to the menswear line is intended to test the market and will be matched by the women’s wear collection in the future.
He said, “The boundaries between men and women’s fashion have become more fluid and exciting. My imagination drew me to the possibility that my female protagonist would have a younger brother who would wear her clothes in his own way.”
