A Pea in the Pod, a Maternity Clothing brand has opened two new concept stores in Chicago & New York City.
This move reestablishes A Pea in The Pod as an omnichannel retailer, since it previously closed all of its retail locations prior to the pandemic.
These stores carry the latest maternity and nursing wear from brands like AG, 7 for All Mankind, and Articles of Society Denim Jeans. They will also provide services like complimentary bra fittings or style advice.
The store will also carry Motherhood Maternity, a sister brand to Pea in the Pod.
Marla Ryan, executive vice president at A Pea in the Pod said, “We recognize that we have a customer who values the chance to shop and try-on clothing in person as her body changes through pregnancy and postpartum. As we build our motherhood community, it’s crucial to choose the right places where customers will want to shop.”
A Pea in Pod has partnered with Leap to help brands create immersive retail shops.
Ryan stated that “we will continue to listen to our customers as we explore other store locations in partnership with Leap’s retail platform, which has helped us bring digital brands to life quickly in real stores.”